Viaplay for public broadcasting

A laptop with the Viaplay website open. In the background, a TV showing a football match.
Check Viaplay's sports schedule

Showcase world-class sports

Order Viaplay for your restaurant and choose freely what sports you want to show to your customers. Sports will help attract new regulars to your restaurant.

Formula 1®

Show all races of the Formula 1 season live, with studio coverage and Finnish commentary, on Viaplay or the Viaplay Sports channels.

Viaplay is once again right at the heart of every twist and turn of the Formula 1 season. Expert studio coverage of both qualifying sessions and races will be broadcast on Viaplay’s channels throughout the entire season.

 
 
Check the 2026 race calendar
Formula cars racing on the track. The Formula 1 logo in the bottom corner and the Viaplay logo in the top corner.

NHL

Show your customers every NHL game on Viaplay. Viaplay’s NHL coverage includes weekly prime-time studio broadcasts with expert analysis. The NHL 2025/26 season finals continue until June 23.

 
Ice hockey players in action on the rink.

Darts

Entertain your customers with exciting darts matches that suit any bar or restaurant. An easy-to-follow, thrilling sport that keeps your customers glued to their seats. The summer season features, among others, the highly anticipated World Cup of Darts, US Darts Masters, and European Darts Open.

 

A man with pink hair playing darts.

Not to forget these as well:

Soccer players in action on the field.
Premier League
Viaplay shows every Premier League match live. A large share of the games are also available on the Viaplay Sports channels with Finnish commentary. The new season starts on August 22, 2026.
Ice hockey players battling for the puck in front of the goal.
CHL
You can show all CHL season matches live on Viaplay. A large portion of the games are also available on the Viaplay Sports channels. The new season starts in autumn 2026.
Soccer players in action on the field.
Bundesliga
Treat your customers to fast-paced Bundesliga action! You can show all matches of the season on Viaplay, along with selected games on the Viaplay Sports channels. The new season starts on August 28, 2026.
Soccer players in action on the field.
Ligue 1
Ligue 1 offers exciting viewing, and all matches of the season are available on Viaplay, with selected games shown on the Viaplay Sports channels. The new season starts on August 23, 2026.

Order Viaplay

Order Viaplay today and elevate the comfort of your restaurant to a new level.

Read more and order
Attract more customers and increase your sales

Viaplay for business use from Feelment

Your customers' favorite sports

Viaplay includes your customers' favorite sports, such as NHL, Premier League, Formula 1 and many more.

Easy to manage

You can stream broadcasts from the Viaplay Sports channels directly through the Feelment app. If you wish, you can also get access credentials for the viaplay.com-service.

Live content & Full-HD

Provide your customers with all broadcasts in high definition, Full HD quality. With Viaplay, you can stream the most exciting matches live.

Tech support

We assist you over the phone with any technical issues every day of the year from 09:00 to 23:00.

Tech support

Marketing material

You'll have access to a comprehensive marketing material package to attract customers to your restaurant. Marketing materials are available for free through the Feelment Digital Signage service.

Marketing material

Background music

Order Feelment's Background Music Service in addition to Viaplay and make running your business a bit easier.

Background music

Viaplay - sports coverage for the 2025-2026 season

  • Premier League
  • Bundesliga
  • UEFA Europa League
  • UEFA Conference League
  • Football League Cup
  • Damallsvenskan
  • Top Division and Second Tier
  • EFL Championship and 2nd Bundesliga
  • Ligue 1
  • NHL
  • CHL
  • IIHF World Championship
  • Formula 1
  • MotoGP
  • Formula 2 and 3
  • Moto2 and Moto3
  • Indycar

 

  • Cross-Country Skiing World Cup
  • Nordic Combined World Cup
  • Ski Jumping World Cup
  • Alpine Skiing World Cup
  • Snowboarding World Cup
  • Freestyle Skiing World Cup
  • FIS Nordic World Ski Championships
  • FIS Freestyle, Snowboarding & Freeski World Championships
  • Alpine World Ski Championships
  • Finnish Cross-Country Skiing Cup and National Championships
  • Darts World Championship
  • Premier League Darts
  • Grand Slam of Darts
  • UFC
  • Three Major Golf Championships, DP World Tour (European Tour), LPGA Tour and Ryder Cup
  • EuroLeague Basketball

Book a free demo

Book a suitable time in your calendar for a approximately 30-minute presentation, which will be held remotely. 

Viaplay

World-class live sports in Full HD quality, live or available as recordings. You can stream broadcasts from the Viaplay Sports channels through the Feelment app (Viaplay 1 Sports, Viaplay 2 Sports, Viaplay 3 Sports). If you want access to Viaplay’s full sports offering, we can provide separate credentials for the Viaplay streaming service (via the app or viaplay.com).


Prices shown as vat. 0%

Customer seats
Price €/month
1-25
411 €/month
26-50
482 €/month
51-100
712 €/month
101-200
1034 €/month
201-300
1458 €/month
* 12 month contract, which then continues indefinitely with a 3-month notice period. Viaplay’s annual price increase is 4%.

Order Viaplay

Order Viaplay today and elevate the comfort of your restaurant to a new level.

Read more and order
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Frequently asked questions

How is the number of customer seats calculated?

The number of customer seats is the same as stated in the liquor license. However, if the number of customer seats stated in your restaurant's liquor license does not correspond to the number of people viewing the TV screens, the "Restricted Viewing Right" clause can be applied to the customer seat count.

To obtain a reduced customer seat count, please contact our sales team.

What devices do I need?

To stream sports, you’ll need a Windows computer placed at the bar counter (or another practical location), connected to a wired network (Ethernet) and to the TVs (via cabling or wireless connection). Alternatively, you can order our Blackbox service, a modern version of a set-top box.

We always recommend cabling or the Blackbox service as the primary option, as they ensure the best reliability. If the cable run exceeds 10 meters, you’ll need an active HDMI cable. To show the same broadcast on multiple screens simultaneously, you’ll also need an HDMI matrix or splitter.

For wireless sports streaming, you’ll need a TV with Google TV.

Need help with the technical setup? Call our technical support at +358 29 1234 122 (available every day from 9 AM to 11 PM).

 

👉 Explore our device service
👉 How to display sports in your restaurant? – Tips for the technology.

 

Can I stream Viaplay through Feelment?

You can stream broadcasts from the Viaplay Sports channels (Viaplay 1 Sports, Viaplay 2 Sports, and Viaplay 3 Sports) using the Feelment app. The Viaplay Sports channels cover all major sports broadcasts, but due to Viaplay’s extensive sports offerings, some sports or matches may only be available through the Viaplay streaming service. If you want access to Viaplay’s full sports lineup, we can provide credentials for using Viaplay’s app or website.

What is the difference between Viaplay Sports channels and the Viaplay streaming service?

Through the Viaplay streaming service (viaplay.com), you can access all sports content offered in the channel package. On the Viaplay Sports channels, sports content is limited to the selected live broadcasts on those channels.

The Viaplay streaming service is accessed via Viaplay’s app or website, while the Viaplay Sports channels can be streamed directly through the Feelment app.